AI Battles and Carbon Cuts: Salesforce, Apple, Meta and Adobe's New Strategies
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In this episode of "Ai in Marketing with Nytro Marketing", we explore how companies are integrating AI in their operations and marketing strategies to enhance performance and customer experience. In the headlines, Salesforce maximizes data from Slack to introduce new AI features including 'key takeaways' and 'action items'. On the media front, A24 faces backlash for controversial AI-generated ads for the movie Zola.
We delve into global trade dynamics as US pressure leads Mexico to curtail incentives aimed at Chinese electric vehicle production. Turning to sustainable practices, Apple targets reduced greenhouse gas emissions through cleaner operation methods, despite challenges in maintaining transparent, eco-friendly supply chains.
In the AI race, Meta steps up against OpenAI and Google with its new text-understanding model, Llama 3. The role of AI and big data in Indian elections gains prominence as these tools are used for predicting and analyzing voter behavior. Lastly, Adobe Express unveils a mobile app with generative AI tools perfect for on-the-go content creation and editing. Tune in for these exciting discussions and more on "Ai in Marketing with Nytro Marketing".