AI in Marketing

AI in Marketing explores the latest trends and breakthroughs in the artificial intelligence sphere, relevant to both the business and consumer world. In today's podcast, we delve into a sociological experiment concerning A.I. voice clones and its impact on human interactions, hinting at potential future challenges in distinguishing authentic relationships from synthetic engagements. We also discuss the growing parental concerns about the privacy of their children's photos online and the blurred balance between cybersecurity and convenience. As we move forward, we look at Zoom's new AI avatar tool which, despite its promise of boosting efficiency, is steeped in concerns of deepfake misuse. We explore Penn State’s groundbreaking electronic tongue that brings food science to the modern age, showcasing AI's deep-learning capabilities in sensory evaluations. Lastly, we scrutinize Elon Musk's controversial offer of free Starlink internet for Hurricane Helene victims, demonstrating the fine line between marketing schemes and genuine relief efforts.