AI in Marketing

In this episode, we explore the growing concerns about an AI valuation bubble, drawing parallels to the late-1990s dotcom boom. The Bank of England warns of potential market risks, with analysts debating whether the AI sector is on the brink of a collapse. Meanwhile, OpenAI's Sora app outperforms initial ChatGPT downloads, showcasing significant domestic interest. AltStore secures $6 million to expand its third-party app marketplace. AI's role in research is increasing, though researchers remain cautious about its limitations. Square introduces AI-powered tools to enhance local business operations. Valence raises $50 million to expand its AI coaching platform, Nadia, aiming to transform employee development. A LinkedIn Live event addresses tech hiring challenges in the AI era. Lastly, TikTok creator Jake Schroeder finds success in comedic brand collaborations, engaging audiences with inventive musical content.

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

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