AI in Marketing

"Ai in Marketing with Nytro Marketing" podcast explores latest advancements and strategies in AI-driven marketing techniques. This week, we dive into Google's latest innovation, Infini-attention, for improving LSTM models' abilities and possible impacts. We discuss the crucial role of personalized emails for customer retention highlighting the importance of AI in understanding client needs and customizing proposals. We examine the rise of small language models (SLMs) in AI and their implications for intelligent system design. Focus shifts to the relevance of digital PR in an increasingly competitive market, combining traditional PR, content marketing, SEO, and social media. We then zoom into Spotify's reveal of an interactive music editing tool in the pipeline, potentially revolutionizing listening experiences. We discuss AI's role in popularizing self-service in industries, enhancing user experiences, and reducing costs. Concluding, we spotlight Suno AI's unique capability of composing catchy tunes in real-world themes, raising concerns about AI's potential impact on musicians' job security. Tune in to keep up with the future of marketing in the AI era.