AI in Marketing

In this episode of Back in America, host Stan Berteloot delves into the transformative role of AI across various sectors. Dr. Jon Edwards, World Correspondence Chess Champion, shares insights on AI's impact on chess, emphasizing the importance of creativity in the human middle game. Bank of America CEO Brian Moynihan discusses AI's integration in banking, enhancing client experiences and operational efficiency. In the beauty industry, Too Faced leverages AI for creative ad campaigns, accelerating production while maintaining brand aesthetics. Kim Kardashian humorously critiques AI in legal advice, highlighting its current limitations. AI investments by tech giants like Microsoft and Google are driving economic growth and enhancing user experiences in navigation. Meanwhile, Nvidia's CEO Jensen Huang comments on China's robust AI strategy, and Pinterest explores AI to optimize growth amidst market challenges.

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

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